Stephanie Horn is gauche. Creative design + direction services.1 480 228 1517
info@gauchedesign.com
Critique: Forty Website Redesign
This last week, Forty, a local branding/design/marketing guru-collective, launched it’s new website. I have a lot to say, as I think it’s a great improvement over their old site. Forty’s previous site had character, but no work clearly presented. Their new website preserves their dynamic personality, but introduces their professional portfolio and case studies. I’m [...]
Royal Penguin Spring Catalogue
Royal Penguin needed to produce its first business-to-business catalogue within an ambitious deadline. Including some original photography and designs, the Spring 2010 catalogue showcases collateral pieces and artwork for resale to help local dental offices expand business and reach clientele.
48 pages saddle-stitched. Set in Trade Gothic. Printed at Royal Penguin on a Komori press.
Time for Something Different
When did we stop challenging ourselves? When did we get complacent? When did we find something we’re good at, and stop there?
Recently, I had the great pleasure of getting to know an artist I’ve followed for the past couple years. The main reason I’ve stuck around to watch his work evolve is that he does [...]
That’s Not Punny: The Use of Puns in Design
Puns have often been the source of eye-rolls and disgusted looks in my conversations with friends. I enjoy them. Okay, I’ll be honest… I love them. But while puns are one of the oldest forms of humor, they’re often seen as one of the lowest. Why?
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A pun is “a form of word play that deliberately [...]
What Would Your Past Think of Your Present?
For anyone who went to design school, there’s a significant and noticeable difference between the designer you were then, and the designer you are now.
Remember the person you were when you started design school? What would that student think of the designer you’ve become? And what would you think if you ran into your past-self [...]
The New Office
This morning I met up with Garrett and Artemiz to check out the new office for Royal Penguin. The guts of the building are pretty much done, and we’ll be moving in furniture this next week. At this very moment, Garrett and Artemiz are looking for desks and chairs at a corporate surplus store that [...]
No More Bread Lines for Me.
After 8 months of searching for employment, I’m happy to announce that I’ve signed on as Lead Graphic Designer for Royal Penguin. Royal Penguin is a medical supply distribution company launching in January 2010.
I have to thank my good friend Landon Armstrong for pointing me in the direction of this opportunity. And, of course, many [...]