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	<title>Comments on: Critique: Forty Website Redesign</title>
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	<link>http://gauchedesign.com/2010/03/06/critique-forty-website-redesign/</link>
	<description>Creative design + direction services.</description>
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		<title>By: Stephanie Horn</title>
		<link>http://gauchedesign.com/2010/03/06/critique-forty-website-redesign/comment-page-1/#comment-91</link>
		<dc:creator>Stephanie Horn</dc:creator>
		<pubDate>Fri, 19 Mar 2010 15:53:58 +0000</pubDate>
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		<description>No problem, Kim! I&#039;m glad I could give some insight from an outside perspective. I love process and I can&#039;t wait to see more of it on the Forty website! And nice copywriting, by the way!</description>
		<content:encoded><![CDATA[<p>No problem, Kim! I&#8217;m glad I could give some insight from an outside perspective. I love process and I can&#8217;t wait to see more of it on the Forty website! And nice copywriting, by the way!</p>
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		<title>By: Kim Stearns</title>
		<link>http://gauchedesign.com/2010/03/06/critique-forty-website-redesign/comment-page-1/#comment-90</link>
		<dc:creator>Kim Stearns</dc:creator>
		<pubDate>Thu, 18 Mar 2010 17:32:03 +0000</pubDate>
		<guid isPermaLink="false">http://gauchedesign.com/?p=991#comment-90</guid>
		<description>Thanks so much for this honest and insightful review! I&#039;m so happy you included things that irked you as we looove to get that type of feedback alongside the positive stuff. 

I would love love love to have consistency in the case studies since, as you pointed out, there&#039;s no telling what someone will see when they view a case study, so that&#039;s an excellent point you made. I also agree that we should include metrics as well!

Again, thanks for the review!</description>
		<content:encoded><![CDATA[<p>Thanks so much for this honest and insightful review! I&#8217;m so happy you included things that irked you as we looove to get that type of feedback alongside the positive stuff. </p>
<p>I would love love love to have consistency in the case studies since, as you pointed out, there&#8217;s no telling what someone will see when they view a case study, so that&#8217;s an excellent point you made. I also agree that we should include metrics as well!</p>
<p>Again, thanks for the review!</p>
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		<title>By: Stephanie Horn</title>
		<link>http://gauchedesign.com/2010/03/06/critique-forty-website-redesign/comment-page-1/#comment-79</link>
		<dc:creator>Stephanie Horn</dc:creator>
		<pubDate>Mon, 08 Mar 2010 19:26:25 +0000</pubDate>
		<guid isPermaLink="false">http://gauchedesign.com/?p=991#comment-79</guid>
		<description>Amy, you&#039;re welcome! And I&#039;m loving the site... keep adding content! I love seeing all the stuff you guys are up to. And I checked those links :) They look good.</description>
		<content:encoded><![CDATA[<p>Amy, you&#8217;re welcome! And I&#8217;m loving the site&#8230; keep adding content! I love seeing all the stuff you guys are up to. And I checked those links :) They look good.</p>
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		<title>By: Amy Lamp</title>
		<link>http://gauchedesign.com/2010/03/06/critique-forty-website-redesign/comment-page-1/#comment-78</link>
		<dc:creator>Amy Lamp</dc:creator>
		<pubDate>Mon, 08 Mar 2010 18:40:35 +0000</pubDate>
		<guid isPermaLink="false">http://gauchedesign.com/?p=991#comment-78</guid>
		<description>Thanks for the review! I definitely appreciate the perspective you brought to it.  I&#039;m very excited that the site is up. It&#039;s so much easier to expand as we create new content, which we&#039;re always doing anyway. 

BTW, I&#039;m with you the external links thing :) These must have slipped through the cracks. Sunny changed them so they function this way now.</description>
		<content:encoded><![CDATA[<p>Thanks for the review! I definitely appreciate the perspective you brought to it.  I&#8217;m very excited that the site is up. It&#8217;s so much easier to expand as we create new content, which we&#8217;re always doing anyway. </p>
<p>BTW, I&#8217;m with you the external links thing :) These must have slipped through the cracks. Sunny changed them so they function this way now.</p>
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		<title>By: Sunny Thaper</title>
		<link>http://gauchedesign.com/2010/03/06/critique-forty-website-redesign/comment-page-1/#comment-77</link>
		<dc:creator>Sunny Thaper</dc:creator>
		<pubDate>Sun, 07 Mar 2010 22:23:22 +0000</pubDate>
		<guid isPermaLink="false">http://gauchedesign.com/?p=991#comment-77</guid>
		<description>I personally would like to see the videos be more of a narrative style but in terms of time available... that might take too long to actually do :(  I would love to get clients in the video too, talking about the project from their perspective.</description>
		<content:encoded><![CDATA[<p>I personally would like to see the videos be more of a narrative style but in terms of time available&#8230; that might take too long to actually do :(  I would love to get clients in the video too, talking about the project from their perspective.</p>
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		<title>By: Stephanie Horn</title>
		<link>http://gauchedesign.com/2010/03/06/critique-forty-website-redesign/comment-page-1/#comment-75</link>
		<dc:creator>Stephanie Horn</dc:creator>
		<pubDate>Sun, 07 Mar 2010 09:38:35 +0000</pubDate>
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		<description>Sunny, thanks for the response! I hope my critique helped by giving you another outside perspective on your site. I&#039;ll check those links on Monday, so you&#039;d better make the change, ha! Thank you for explaining the process documentation. I&#039;m looking forward to seeing more of it in the future, especially with video! Are you guys thinking of doing more of a mashup type video? Or something with a narrative? Anyway, to reiterate, great improvements on the site. I&#039;m excited to see how it adapts over the coming months.</description>
		<content:encoded><![CDATA[<p>Sunny, thanks for the response! I hope my critique helped by giving you another outside perspective on your site. I&#8217;ll check those links on Monday, so you&#8217;d better make the change, ha! Thank you for explaining the process documentation. I&#8217;m looking forward to seeing more of it in the future, especially with video! Are you guys thinking of doing more of a mashup type video? Or something with a narrative? Anyway, to reiterate, great improvements on the site. I&#8217;m excited to see how it adapts over the coming months.</p>
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		<title>By: Sunny Thaper</title>
		<link>http://gauchedesign.com/2010/03/06/critique-forty-website-redesign/comment-page-1/#comment-74</link>
		<dc:creator>Sunny Thaper</dc:creator>
		<pubDate>Sun, 07 Mar 2010 09:00:04 +0000</pubDate>
		<guid isPermaLink="false">http://gauchedesign.com/?p=991#comment-74</guid>
		<description>Stephanie, thanks for the awesome critique.  I agree that the links at the bottom should open up a new page and if I remember that on Monday, I&#039;ll make the change!  As for the uniformity across case studies, in the past we&#039;ve been very terrible at keeping documentation as the project progresses. This is mostly the reason you see more of the process with the new projects but nothing with the old.  Going forward, that is definitely going to change.  We are looking into opportunities to introduce video into our process as well.</description>
		<content:encoded><![CDATA[<p>Stephanie, thanks for the awesome critique.  I agree that the links at the bottom should open up a new page and if I remember that on Monday, I&#8217;ll make the change!  As for the uniformity across case studies, in the past we&#8217;ve been very terrible at keeping documentation as the project progresses. This is mostly the reason you see more of the process with the new projects but nothing with the old.  Going forward, that is definitely going to change.  We are looking into opportunities to introduce video into our process as well.</p>
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